School Uniforms, Stay Or Leave - 1546 Words

School Uniforms, Stay or Leave? Having school uniforms or dress codes, has both positives and negatives. Some people would like to believe that they help and play a role in students academic performance and behavior at school. However, others counter that, with it does not help, it only creates a bigger problem by enforcing the rules of a school dress code. According to School Uniforms: An Overview, the definition of dress code means, rules designed by school districts or individual schools to prescribe students attire (Chittom). Although, school uniforms may help with discipline, attendance, and academic performance, it can also diminish their freedom of expression. Which conversely affects the student s’ self esteem and†¦show more content†¦For some students, they would prefer school uniforms. Poor children can relax and not worry about how they look, or what brands they should be wearing, or what their classmates think of them, they can now focus on learning instead of getting judged (Forster). Parents are not happy with Clifton’s school board, for making their elementary kids wear uniforms. They say â€Å"it is unnecessary and they want the district to update the existing dress code.† In fact, some parents want to sue if the Clifton school district says yes to uniforms (Murtha). To add, about half of black students and about one in every four Hispanic students are forced to wear uniforms, while about one in every twenty white students have to wear uniforms, the Atlanta Journal-Constitution found. The statistics show 50% black students, 26% Hispanic students, and only 6% white students have to wear uniforms in the metro Atlanta area (French). Racial disparities are drawing federal attention, plus the punishment for minor uniform violations are getting out of hand. Pulling children out of class is unfair to the students. In only the first couple weeks of the 2003- 2004 school year hundreds of students were suspended for just having an un-tucked shirt (Wilson). â€Å"The racially disproportionate application of uniform requirements unfairly penalizes minority students, and may violate the federal Civil Rights Act† said Daniel Losen, director of the Center for Civil Rights Remedies at the University of

The End of Reseach Paper

The End of Reseach Paper The Number One Question You Must Ask for Reseach Paper Bear in mind, even the most seasoned academic veterans have been required to learn to compose a research paper at some time in their career. As the title of the writing implies you must conduct the research in the certain region of knowledge. Taking into account the quantity of work that students must do, it's especially challenging to deal with each assignment punctually. Consequently, it's vital for students to learn about the practice regardless of the opinions that you may have towards it. There are various points to take into account in order to reach a great research paper by means of either a grid paper template or a lined paper template, based on your preference or the research requirement. Even for seasoned research-based writers, the whole process absorbs a tremendous period of time and energy. If your box works well, it brings in a specific amount of cash annually. To summarize, as a student wishing to cover professional essays, you always have the option to get the very best high quality essay at the most reasonable price. A journal rejection doesn't necessarily signify you do not have an opportunity to resubmit the journal though. The subject of your paper and the selected literature needs to be adjacent. Before you commence writing a single word of your paper, you first will need to understand what your thesis will be. You have to be certain to understand everything clearly once you select an essay topic. No matter whichever one which you opt to use, you have to be consistent throughout your essay. Know how your essay is going to be evaluated. You must understand completely that you're not writing a descriptive essay. Research Paper preparation means handling a whole lot of information. Publication of your article can be an extremely time-consuming practice. Research Paper isn't a task for a single day. An individual should realize that every Research Paper is a sophisticated writing because it must contain distinctive research and distinctive idea. Lies You've Been Told About Reseach Paper Not all research paper topics are made equal, and you would like to make certain you select an amazing topic before you commence writing. Psychology is such a wide subject, so you wish to locate a topic that permits you to adequately cover the subject without becoming overwhelmed with information. The research will make it possible for you to find content on the matter and boost your knowledge of the topic. Without regard to the character of your research, if you're writing a paper an outline can help you to not just organize your thoughts, but in addition function as the template for your whole paper. When you're writing your research paper's introduction, you ought to be building it around a particular outline that supplies a general review of the paper. A great outline is easily the most crucial step in writing an excellent paper. Creating a long outline can help structure your thoughts, particularly for longer papers. When you compose a research paper you build upon what you know about the topic and make a deliberate attempt to learn what experts know. With this much research available on any certain topic, research questions must be as clear as possible in order to work in helping the writer direct their research. There are some kinds of research articles. When you've restated the subject of the research, you've got to restate your thesis statement. Research papers are meant to demonstrate a student's academic understanding of a subject. The research describes potential things that may add to the demand for more medical and health research into the issue. Explain how you want to start conducting your research.

Snows of Kilimanjaro and Other Stories free essay sample

A few distinct stories that contain this theme include The Snows of Kilimanjaro, In Another Country, and The Gambler, The Nun, and The Radio, The Killers, and Fifty Grand. Each of the protagonists in these novels go through their own â€Å"death-in-life†, which they believe has occurred due to their many sins and transgression sin the past. The two most prominent stories that demonstrate this the most are The Snows of Kilimanjaro and In Another Country. The one that displays this the most is the novel, The Snows of Kilimanjaro. Death is the main theme of The Snows of Kilimanjaro. This novel is a story of imminent death, and as such, images, ideas, and character attitudes pervade the entire story. The plot of this story is that Harry, a writer dying of gangrene, and his wife, Helen are stranded while on a safari in Africa. Harry’s situation begins to make him irritable, and he speaks about his death in a matter-of-fact way that upsets his wife, predicting that the rescue plane will never come. We will write a custom essay sample on Snows of Kilimanjaro and Other Stories or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page He quarrels with her over everything, from whether he should drink a soda to whether she should read to him. He then ruminates on his past life experiences, and on the fact that he feels he never reached his true potential as a writer. While Harry is lies on his cot reminiscing, he feels the presence of death and associates it with a hyena and a snow leopard, that are running along the edge of the campsite. Harry then falls asleep and dies dreaming about the mountain, Kilimanjaro. Hemingway uses the figures of the snow leopard and the hyena to contrast two attitudes to death: while the leopard suggests the possibility of permanence through fame, the hyena represents the inevitability off death. Also the emphasis on Harry’s fate as a failed writer, his gangrenous leg, and his dream of ascending to the white snow on the mountain are all examples of Hemingway suggesting that because we are deeply flawed by our nature of being human, the shadow of deaths sharpens our desire to aspire to greatness. In the novel, In Another Country, Hemingway uses the nature of death in a slightly different way than in The Snows of Kilimanjaro. This novel begins with a young boy, named Nick Adams, who accompanies a doctor to an American Indian Camp. Once there Nick watches as the doctor uses a jackknife to slice into a woman’s abdomen and deliver a baby boy. This event causes Nick to make a vow that he will never die. Later, he defies death and sanity-threatening wounds that he receives in Italy during World War I. While in rehabilitation, Nick meets three other soldiers that also have serious injuries. He befriends each of them and explains to each of them how he wished to never die. However, the veterans tell Nick that his ideal is wrong. They believe that although death can never be avoided, it is for that reason that everyone should live their life to the fullest while they still can. Nick listens to their opinion and decides to think about it. That night the hospital catches on fire and the three veterans, along with many others, are killed. At that moment Jack decides to accept their ideal and live every moment of his life for them. In this story Hemingway again suggests that we should all live our lives as best we can, because eventually we all will die. Each of the stories, in The Snows of Kilimanjaro and other stories has their own particular style and writing. However, there is one theme that stands out among all of them. This theme is death. Ernest Hemingway’s usage of death gives all of his heroes a sense of integrity. It also allows them to feel vulnerable but not be defined by their vulnerability. The two most distinct stories that demonstrate this usage are The Snows of Kilimanjaro and In Another Country. Ernest Hemingway’s style of writing makes him a renowned author.

William Bradford Analysis Essay Example For Students

William Bradford Analysis Essay A. Background on the AuthorWilliam Bradford was born in 1590. He was a very smart child, and taught himself how to several languages. He also studied the bible quite frequently. When he turned 18, he was in a separatist group and they broke away from the church. They went to Holland so they wouldn’t be killed. He then was one of the members on the Mayflower heading to America. He made it there in December 1620. Bradford became the governor of the Massachusetts colony. He was there a very long time because he was re-elected thirty times. We will write a custom essay on William Bradford Analysis specifically for you for only $16.38 $13.9/page Order now He then died in 1657.B. Authors Major Works and AwardsThe History of Plymouth PlantationC. Title and Genre of the Selection ReadThe history of Plymouth Plantation D. Brief Plot Summary This story was about believing in god. What I got out of the story was this†¦if you do good things and are true to god, you get rewarded. Your reward was life. If you do bad things you die. John Howland was a good man and did good things to show god that he appreciated him. Therefor when he was in trouble and feel off that ship, god saved him and made it possible for him to hold on to something to pull himself up. That other man that didn’t do things to show god that he appreciated him got sick and died. E. SettingOn the sea heading to Cape CodF. Main CharactersSquanto, Samoset, John Howland, William BradfordG. Theme/Purpose The puritans were very religious. They wanted to show everyone what happens if you are good and believe in god and the heavens. If you do bad things you would be punished or be killed. If you do good things you can be hand chosen to go to heaven. H. Literary Terms or DevicesAllusionI. Personal Response SectionI think that believing in god is a great thing. I believe in god and the heavens with all of my heart and soul. I want to believe that it is all true. I think the puritans were great people, but their beliefs were too strong for me. I agree with some of their beliefs, but others are in my opinion are dumb. I strongly disagree with their belief that everyone is born evil. I think that everyone is born pure and empty. I think that society and parents put evil and even good in people. I don’t believe that god gives you favors either. I think that everything happens at the spur of the moment. God doesn’t have say in everything that happens. I really believe in accidents and the puritans didn’t. I think that god has nothing to do with accidents. They just happen, but I do think that god allows accidents, but doesn’t create them. Along with the puritans I believe that god handpicks you to go to heaven, but the puritans believed that only 1-2 people made it to heaven. Well I partially agree except I think everyone is allowed in heaven unless they do something to make people unable to go there. I think that god handpicks the ones that don’t get to heaven. Back to the story, I think the guy dying in the beginning was an accident. I think that accidents happen and this was one of them. And for the guy in the beginning, I think it was a common known miracle. Stuff happens and he just got really lucky. I also don’t think that people like the puritans shouldn’t base their whole lives upon 2 incidents. History Essays

Eisenhower Administration essays

Eisenhower Administration essays What role did the Eisenhower administration play in Civil Rights? During the 1950s race relations in the United States began to explode and the domestic tranquility caused years of injustice for African Americans. Eisenhower, the current president, entered office committed to Civil Rights in principle, and he pushed the issue in areas of federal authority. During Eisenhowers early years of office the public services in Washington were desegregated. But, beyond these two ideas of the Presidents philosophy inhibited vigorous action in enforcing the principle of Civil Rights. The first was his preference for state or local action over federal involvement, and second his doubt that laws could change racial attitudes. One famous case during this time Brown vs. Board of Education. Chief Justice Earl Warren handed down the doctrine that separate but equal in schools has no place. A year later the Court directed a full start toward compliance with Warrens doctrine. Eisenhower refused to take any part in leading white southerners toward complianc e. He felt the Courts decision set back progress at least fifteen years. Despite the fact Eisenhower wanted no part in desegregating schools, he did push for blacks the right to vote. He passed the first Civil Rights law passed since the Reconstruction. But, the irony of the situation showed that still in 1959 the Civil Rights Act still had not added a single southern black to voting rolls. Another incident that occurred during Eisenhowers Civil Rights role was the desegregation in Little Rocks Central High School. The principal called the National Guard in to prevent nine black students from entering after the Civil Rights Act of 1957. Eisenhower ordered paratroopers to protect the students and placed the National Guard on federal service the entire school year. ...

The Essay Experts Top 10 Tips for Website Organization and Flow

The Essay Experts Top 10 Tips for Website Organization and Flow Building a website for your company can be a daunting task. Even if you know what content you want on the site, you might be overwhelmed by how to organize it all. Here are a few tips on website organization that will keep your users happy    and get you compliments on how easy it is to navigate your site! 1. As a basic principle, dont have more than 6 main menu items. These will most often be something like: Home, About Us, Services/Rates, Testimonials, FAQ, and Contact Us. If you have a portfolio or samples, that will add a menu item. If you have a blog, that will add another menu item. Specialty websites might have different menu options but you should almost *never* have more than 8 in your list (my website pushes the limit)! Have more items? Create submenus! Thats what theyre there for. 2. Make all your menu items clickable (not just the sub-menus). Again, users expect to be able to click on things. If something looks like it should be a link, make it a link. Example: Services and Rates page. Even though your detailed information will be found under the submenu items for each service, create a simple page where people get sent if they click on the general Services Rates item. On that simple page, have links to each service. You might be surprised how this small thing will change the way users experience your site! 3. Make your logo (generally the top left corner of every page) a link to your home page. Users are starting to expect that! 4. Create a clickable menu, basically a table of contents, at the top of a long page (dont make people scroll down to find out whats there). This way people can click on the menu item and get sent to the place on the page with the information they need. This technique is used regularly in FAQs but is often overlooked on other types of pages. 5. Make your site as easy to edit as possible. There are always items that will change. You might offer new goods, change prices, add items to your portfolio, run new specials or cancel old ones. Create a structure for the site that can accommodate these changes. This requires thinking ahead about what categories of items you will need in the future (see #10)! This practice will save you time and money on web updates and will help you and your website stay organized. 6. Make it easy for users to find and use your contact information. In addition to your Contact Us main menu item, put your contact information clearly on the home page and make sure the Contact Us link is always easy to find. You dont want your users to have to work hard to find out how to contact you! 7. Do not have broken links or links to parts of your site that are under construction. If the link does not bring the user to anything useful, dont have a link there at all. 8. Running a special? Put it on every page. But dont make it scroll or pop out every time someone clicks on a new link or reads down a page. If you distract the viewer she is more likely to be annoyed by your persistent offer than to take advantage of it. 9. Have a lot to say? Is your text getting too long? Thats what a Learn More link is for! People who are interested will click. People who arent interested will move on to the next thing. 10. Think ahead. Make sure, *before* you start building your site, to create a site map. A site map looks a lot like a family tree, with the main menu items at the top. Fit everything you want to have on your site into your site map and *then* create the site according to your tree. This planning stage will save you huge amounts of time and effort in the future and will set you up to accommodate the growth of your site and your business. Implement these ten tips and your users will thank you! Your site will be organized, well thought out, and a pleasure to click through.

Marketing Coursework Example | Topics and Well Written Essays - 1000 words

Marketing - Coursework Example Age is one of the most important demographic groups in marketing. Age changes are linked to products and services changes such that as the consumer moves from one age group to the next one they will affect a change in products and service needs. For instance, an infant will have a need for infant formula while a teenager will not need infant formula. Gender is a demographic segmentation that describes the sexual orientation of a consumer. Males and females will require distinctively different products and services. For example, a female would require tampons, skirts, and dresses while a male would require boots, trousers, and suits. Income involves demographic segmentation of a population based on earning groups. High-income earners will be able to afford more expensive, higher quality and quantity of products and services while their low-income counterparts are restricted by their earning and would only afford to purchase low priced products and services. Social stratification invol ves segmenting a population based on their perception of their social standing. Higher social class customers will purchase high-end products and services while their low social class counterparts will purchase low-end products and services. Religion places specific demands on populations that would necessitate that they either accept or reject certain products and services. For instance, Muslims are not allowed to consume pork as such opening a pork butchery in a Muslim dominated area would be an unsound business choice.

Defamation and the First Amendment Term Paper Example | Topics and Well Written Essays - 2000 words

Defamation and the First Amendment - Term Paper Example However, what is to be said of the extents of free speech guaranteed Americans in the First Amendment To what point does the First Amendment guarantee that someone may speak freely about someone else, albeit in a negative light Here, it will be examined: what constitutes defamation; what constitutes free speech as guaranteed by the First Amendment; and what happens in defamation cases. In other words, defamation of a person can range from someone making a comment or critique in presence of a third party, or can include written communications that a third party sees. (This does not include personal letters to one person that are not seen by a third party.)5 Anything defamatory is considered "that which tends to injure reputationdiminish[es] the esteem, respect, goodwill or confidence in which the plaintiff is held, orexcite[s] adverse, derogatory or unpleasant feelings or opinions against him."6 A communication is considered defamatory "if it tends to harm the reputation of another as to lower him in the estimation of the community or to deter third persons from associating or dealing with him."7 In this instance, the "meaning of a communication is that which the recipient correctly, or mistakenly but reasonably, understands that it was intended to express."8 First Amendment guarantees the freedom of speech, along with the freedom of religion, the press, and peaceful assembly. Specifically, the First Amendment reads as follows: "Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the Government for a redress of grievances."9 Madison's original draft of the First Amendment read, 'The people shall not be deprived or abridged of their right to speak, to write, or to publish their sentiments; and the freedom of the press, as one of the great bulwarks of liberty, shall be inviolable.''10 If it had been approved, this would have probably been a much more liberal version of the amendment than we have now. To speak, write, and publish one's sentiments without being deprived or abrid

Punishment vs Discipline Essay Example for Free

Punishment vs Discipline Essay Ashlee Johnson 04/29/10 Punishment vs. Discipline HFS 4213 Children cannot possibly benefit from discipline in the form of punishment. Simply put, punishment is disrespectful treatment of a child that will result short- term cooperation but further behavior problems long-term. No child should have to endure such negative modification methods intended to humiliate them with a goal of teaching appropriate behavior. Sadly, however, some adults think they are doing what is best for the child. But what can a child possibly learn from hearing a parent say, If you hit your brother one more time, Im gonna spank you! The child interprets that message as if I hit him, then youre going to hit me. There is no valuable lesson being taught in such a situation. Thankfully, organizations such as NAEYC have set forth guidelines for appropriate teaching techniques for parents and educators to utilize at home and in classrooms. By taking the initiative to research alternatives to punishment, one would see the egative impact this has on children. Anger, aggression, damaged self-esteem, fear, hostility, resentment, and deceitfulness are Just a few of the ways children respond to the emotional, physical, and verbally abusive means of punishment they may experience in an environment of uninformed adults. Even though it may be unintentional, the results can be devastating. There are many ways that discipline can be positive and actually help children learn. Effective child guidance approaches will instill in a child a way of controlling their own behavior. Children should have the power to make choices, and then they will learn from the consequences of their actions. They have a right to be respected and need to learn how to handle their emotions. It is our duty as early childhood educators and parents to allow young children an opportunity to gain knowledge and understanding from the experiences we offer them in safe, nurturing environments.

Wish For a Better Tomorrow: How can I Improve the local community :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  7,000, is the number of people in the small town of Lyons, New York. Many people haven’t even heard of this town. Lyons is my hometown, and I will never forget it. I am graduating this year, and my friends as well as myself are moving out! We are all going to college at least an hour away from Lyons. Everyone in my school can’t wait to leave. They hate Lyons, and they say that there is nothing here for them. I believe just the opposite. There is a lot in Lyons to improve, but I will never leave forever. I am having a hard time just leaving this town to go to college. Everything is here, My family, my friends, my house and my school. That means more to me than anything in this world. Lyons isn’t exactly the hipest place to be, it’s sometimes even scary to walk the streets at night. I even remember my mother once saying that about fifteen years ago, she could leave the doors unlocked at night and not have to worry about anything. Now, you have to leave the doors locked in the daytime. I would change a lot of things about Lyons, but never change the way people help other people out in every situation. I would change the community in many ways. One way I would change Lyons is by adding more places for children and teenagers to hang out. As of right now, there is one community center where some people play basketball, but it is really run down, and there is not much to do. I haven’t even been there. One of the biggest problems in Lyons is that kids roam the streets all hours of the day, and I think that if we have something to help minimize that, that is all we need.

Designing an Evaluation Method Essay

  My primary health goal in the nation is to improve the overall health of the diabetes people by years 2020. Diabetes is a disease is that contributes significantly to death and disability among Chicagoans. The Healthy People 2020 objective is to reduce diabetes- related deaths to no more than 34 per 100,000 people (USDHHS, 2013). The concept of educational approaches would improve the diabetes disease knowledge of healthcare providers and also education approach promoting healthy lifestyle habits and patient empowerment is an effective strategy with the potential to decrease the development of complications related to diabetes as well as the socioeconomic costs of the disease (Gaglianalio & Etchegoyem, 2001). As a nurse educator, my responsibility is to provide patients with the most current and evidence- supported information to assist in the decision- making process. Providing the most current information to baccalaureate programs nursing students would prepare the next generation of nurses to have consistent evidence-based practice to educate their clients. My proposal of practicum project is focusing in improving the level of diabetes diseases process and manifestation knowledge in a baccalaureate nursing program. The recognizing objectives that would improve my approaches for attaining my goal as followed: At the end of this practicum experience I will be able to: 1-Develop a lesson plan that utilizes learner- centered strategies to engage the learners. 2- Create a lesson plan that prepares baccalaureate nursing students to care for patients with diabetes. 3-Develop a lesson plan that increases baccalaureate students’ knowledge of diabetes. Criteria needed to evaluate the practicum project The purpose of practicum project evaluation is to improve practicum project effectiveness and demonstrate accountability. Evaluation may be developmental, intended to deliver direction for the development and implementation of an outcome-oriented (Billings & Halstead, 2012). Evidence-based practice (EBP) is decision- making on the care delivery to patients, which is based on current identified and validated research evidence, consumers’ preferences, expert opinions and society expectation(Adams & Barron, 2010). This requires the baccalaureate nurses to make clinical decision pertaining to patient’s care. Therefore, the best clinical decision -making should be based on EBP with the intention to achieve quality patient outcome. The evidence or criteria need to evaluate my practicum project are followed. (1)Utilize current nursing literature related to program evaluation that focuses on comprehensive evaluation, rather than specific elements of the practicum project,(2)Utilization of recommended guidelines and having knowledge of the diabetes process will enable the evaluator to accurately interpret observations, evaluate whether the goals were achieved and whether the teaching methods used were appropriate and effective for the situation, (3) Acquire skills in peer observation; establish the context of the class session, and integration and interpretation of student evaluation feedback. How will success be determined? What are the benchmarks for each element of evidence and what constitutes â€Å"pass/fail†, etc.? A course evaluation is a significant part of managing a program because it points out if the learner’s needs are met or not. Success will be determined through evidence that measures outcomes of the activities, and indicators of program achievements. Benchmarks are used for the measure of a best practice. Benchmarking is the process of identifying benchmarks and applying them for performance improvement (Billings, 2007). The process benchmarking involves sharing successful program indicatives and learning from other’s success. Benchmark can be used in diabetes care and management, and patient education. Benchmark may evaluate the practicum project throughout the term of the evaluations by identifying a point for comparison that reflects student’s satisfaction of the entire course. Using benchmarks to assess processes, practices, and outcomes can provide comparative feedback that can guide the quality improvement process with diabetes patients and their caregivers. Evaluation methods during the practicum project During the evaluation, I will use the process indicators to help me provide feedback and determine if the activities implementing are progressing for desired outcomes. I will follow the Theory-Driven Model because this model provides information on not only the performance of evaluation but on how and why the evaluation achieves such a result (Billings & Hallstead, 2012). The significance of this model during the practicum project lesson is the development and articulation of a clear philosophy. Thus, this model will allow my project lesson process to flow from a theory- based evaluation of diabetes care and management, and education. Observations, checklists, pre and post-test scores will be used as an evidence for evaluation of the project. Tests examinations are a shared, cost- effect, and time effective method of testing knowledge acquisition both as students’ progress in the course and at the conclusion of the course and program (Gaberson & Oermann, 2009). During the evaluation, the theory will direct the evaluation process from identifying variables to be measured to the final report. Resources will be obtained from the nursing department or by the faculty own cost. Most nursing schools write a grant for resources needed. Formative evaluation strategy Frequent evaluations are essential when the learning process is complex and unfamiliar and when it is considering helpful to anticipate potential problems if the risk of failure is high (Billings & Halstead, 2012). I will create more opportunities for effective feedback and use collected formative data to improve the quality of practicum project. Evaluation activities such as continuous quality assessment lead to the improvement of the program and the achievement of excellence (Keating, 2011). The formative evaluation occur form the beginning to the end of the practicum project. Summative evaluation strategy I will perform evaluation of my practicum project toward the end of my second semester 2013 to provide evidence on the success or achievements of the project. I will use summative evaluations to develop best-practice models and to identify areas that require additional improvements for future my practicum project if there is any. Summative evaluations are used to conclude if stakeholders were able to achieve their goals. The summative evaluation always takes place toward the end of a program. References Keating, S.B. (2011). Curriculum development and evaluation in nursing education. Andre, K., & Heartfield, M. (2007). Professional portfolios: Evidence of competency for nursesand midwifes. Australia: Elsevier. References Gagliardino, J., & Etchegoyen, G. (2001). A Model Educational Program for People with Type2 Diabetes: A cooperative Latin American implementation study. Adams, S., Barran, S. (2010). Development and testing of evidence based practice questionnaire for school nurses. Journal of Nursing Measurement, 18(1), 35-40. Billings, D. (2007). Using benchmarking for continuous quality improvement in nursing educations. In M. Oermann & K. Heinrich (Eds.), Annual review of nursing education, volume 5, 2007, 9p.173-180). NY; Springer Publishing.

Ghost’s Child Essay

Feather made the right choice, he should not have stayed with Maddy. Intro: Sonya Hartnett’s The Ghost’s Child reveals the mystifying story of Matilda’s remarkable journey up the mountain of life. Even though the departure of Feather pained Maddy emotionally, the overall outcome significantly boosted her emotional strength and confidence. Feather loved Maddy so much, but he knew he couldn’t change, so he had to do what was best for Maddy in order for her to be happy. The loss of Feather as well as the Fay encouraged Maddy to embark on many new adventures.At the end of Matilda’s glorious journey of life, she was, truly, happy. BP1: All Feather wanted was for Maddy to be happy, and the only way that was possible was to free her from herself by leaving her and letting her go. Maddy had thought that because of all the times he crept off to the beach, and to be with just the water and sand, that â€Å"Feather didn't care† about her, but it was not her, it was that Maddy was â€Å"less important than this strange, mysterious summoning thing†. Feather knew he couldn’t change his lifestyle to live with Maddy, and if he didn’t, he would continue to hurt her inside.The only way to satisfy them both was to leave. It was not the fact that Feather could not change for Maddy, but that he could not change enough for Maddy. Feather is willing to do anything for Maddy to â€Å"make her happy†. Even when he says that â€Å"it makes no difference† to him, it actually does, and he knows that if he does â€Å"move to the desert† with Maddy, they won’t be able to live happily together because of Feathers urge to get back to his old life. Maddy was holding Feather back by making him more civilized and changing him to be the opposite of the person she fell in love with.After living with Feather for quite a while, Maddy â€Å"still called him Feather, but it was easy to forget why† because of the new clothes she made him wear and his hair was washed and looked smart, and he had just lost the â€Å"strange smoky shimmer that swam from him† like the sun reflecting off a gold fish, in clear blue water. This shows that Feather left Maddy, not only to help her be happy, but also to let himself be happy. BP2: When Feather left Maddy, he freed her from the windowless â€Å"box† inside her head, and enabled her to live life without worrying about love or oss, and as a result Maddy proceeded to have many great experiences that heavily influenced her life. The loss of Feather strived Maddy to actually do something with her life, rather than dwelling on all of the bad things that have happened. Whether Feather meant to or not, he enabled Maddy to fight for what she wanted, and actually do the things she wanted to do right now. The â€Å"island of stillness† gave Maddy many new experiences and helped her learn a lot from them. The most vital thing that Maddy learns on the island is that â€Å"love is not the strongest or most important thing in the world†.She accepted the fact that she had lost the Fay, and now was losing Feather. After learning this she can properly move on with her life and leave Feather and all their memories together in the past. Maddy going to help with the war was a very significant experience as it gave her the epiphany that she wanted to be an eye doctor for the remainder of her career. She was inspired by the fact that the blind injured men in the war had lost the biggest thing of all, â€Å"they had lost the sight of beautiful things†.This tells us that one bad experience, can often lead to several good life changing experiences BP3: In the end, all of Matilda's great journeys and adventures love and loss, finally enabled her to accept that the loss of Feather did help her learn to be happy. Love can be brutal and leave you injured, but eventually we learn that we can move past this and learn fr om our experiences to help us become wiser more knowledgeable. Through all the amazing good times, and the ever-lasting bad times, all Matilda's memories made up an overall happy life.After the island of stillness and the war, Maddy was living her perfect life, a job she wanted to do and nothing to worry about. It is strange to think of the outcome if she was still living with Feather, and if she would be doing what she was doing now. In the end, all alone â€Å"Matilda was standing on the mountain top, and looking back along the path she’d walked and she was satisfied with what she saw. † Feather leaving, not only hurt Maddy, but more importantly it taught her valuable lessons in life and gave her many amazing experiences.Sonya Hartnett was trying to explain that love can give you as much pain as it does happiness and to really experience great love, you must first experience the bad times as well as the good. Even if something bad does happen and you end up losing th e one thing you love most, you must accept the fact that it has happened and that you cannot change it, and use it as a learning experience. No matter what happens, you have to learn to move on and enjoy all of the good things in life. As Matilda's eyes saw the last things they would ever see, â€Å"on her face were the remnants of a smile†.

6 Tips for Writing Your Dissertation

6 Tips for Writing Your Dissertation On this episode, we discuss six strategies and tips you can use in writing your dissertation. Lets face it- writing a dissertation can be difficult and overwhelming. The goal of this video is to help you avoid the common mistakes writers make during the dissertation planning and writing processes.Heres a recap of the strategies we cover:Tip 1: Start somewhere, anywhere. It doesnt have to be at the beginning. In fact, it probably wont be.Tip 2: Separate the writing and editing processes. When you sit down in the early stages to write your dissertation, dont stop to make corrections and dont expect perfection.Tip 3: Dont try to make your writing at this stage sound academic. Rather, just write from the heart.Tip 4: Write in chunks and out of order.Tip 5: Organize your citations on note cards, or the digital equivalent, from the very beginning.Tip 6: Write as early in the day as possible and set a goal for writing at least 1 page per day.

How to Get Copies of US Naturalization and Citizenship Records

How to Get Copies of US Naturalization and Citizenship Records U.S. naturalization records document the process whereby an individual born in another country (an alien)  is granted citizenship in the United States. Although the details and requirements have changed over the years, the naturalization process generally consists of three major steps: 1) the filing of a declaration of intent or first papers, and 2) the petition for naturalization or second papers or final papers, and 3) the granting of citizenship or certificate of naturalization. Location:  Naturalization records are available for all U.S. states and territories. Time Period:  March 1790 to the present What Can I Learn From Naturalization Records? The Naturalization Act of 1906 required naturalization courts to begin using standard naturalization forms for the first time and the newly created  Bureau of Immigration and Naturalization  to begin keeping duplicate copies of all naturalization records. Post-1906 naturalization records are generally the most useful for genealogists. Prior to 1906, naturalization documents were not standardized and the earliest naturalization records often include little information beyond the individuals name, location, arrival year, and country of origin. U.S. Naturalization Records from 27 September 1906 - 31 March 1956:Beginning 27 September 1906, naturalization courts across the U.S. were required to forward duplicate copies of Declarations of Intention, Petitions for Naturalization, and Certificates of Naturalization to the U.S. Immigration and Naturalization Service (INS) in Washington, D.C. Between 27 September 1906 and 31 March 1956, the Federal Naturalization Service filed these copies together in packets known as C-Files. Information that you might expect to find in post-1906 U.S. C-Files includes: name of applicantcurrent addressoccupationbirthplace or nationalitybirth date or agemarital statusname, age, and birthplace of spousenames, ages, and birthplaces of childrendate and port of emigration (departure)date and port of immigration (arrival)name of ship or mode of entrytown or court where the naturalization occurrednames, addresses, and occupations of witnessesphysical description and photo of immigrantimmigrants signatureadditional documentation such as evidence of a name change Pre-1906 U.S. Naturalization RecordsPrior to 1906, any court of record- municipal, county, district, state, or Federal court- could grant U.S. citizenship. Information  included on pre-1906 naturalization records varies widely from state to state since no federal standards existed at the time. Most pre-1906 US naturalization records document at least the immigrants name, country of origin, arrival date, and port of arrival. ** See U.S. Naturalization Citizenship Records for an in-depth tutorial on the naturalization process in the United States, including the types of records which were generated, and exceptions to the naturalization rule for married women and minor children. Where Can I Find Naturalization Records? Depending upon the location and time period of the naturalization, naturalization records may be located at the local or county court, in a state or regional archives facility, at the National Archives, or through U.S. Citizenship and Immigration Services. Some naturalization indexes and digitized copies of original naturalization records are available online.

Reactive Power (VAR) Compensation using Photovoltaic (PV) Inverter Assignment

Reactive Power (VAR) Compensation using Photovoltaic (PV) Inverter - Assignment Example The error is sent via PI controller and summed to the grid’s voltage in order in order to get a voltage amplitude equivalent to that of the inverter. Active power generated by the inverter is compared with reference active power signal to produce error. Error passes via PI controller, giving rise to a loading angle. This loading angle is then summed to grid’s voltage phase angle, hence resulting to an increased inverter phase angle. The Phase Locked Loop will still recognize the fundamental positive sequence of the source voltage even at the worst cases scenarios of voltage harmonic distortion.   At these conditions, the active filter absorbs balanced and sinusoidal currents from the source, which are in phase with corresponding fundamental positive sequence of the source voltages. The development of this regulation structure for active power filter is employed when combining with other structures that are to be connected in dc link bus. The structures are static converters that are capable of exchanging active power between an energy source or an energy storage device (capacitor at night). The inverter easily transfers this active power to the grid.   A Power Conditioner with energy storage capability is a viable solution in improving the reliability and the qual ­ity of an electric energy supply. There are several tasks that are performed at a single time, for example current harmonic reduction, smoothing of pulsating loads and reactive power com ­pensation. Moreover, the Power Condioner should work as Uninterruptible Power Supply (UPS) at a short time during interruptions of the grid supply. The Power Compensator is a flexible that is coupled to energy storage device like supercapacitor and battery. At the inverter’s dc side, there is a capacitor that stabilizes proper voltage level for better operation of the inverter that acts current source. The rectifier delivers dc power

Operations Decision Essay Example | Topics and Well Written Essays - 750 words - 1

Operations Decision - Essay Example The business has of late been working under pressure due to the warning given by the state concerning the fictitious businesses operating in the country that they will all be shut down. However, the main worry of this business is how to maximize profits at the lowest cost possible (Gee, 2006). Environmental scanning means possession and usage of data about events, blueprints, trends, and associations inside an institution’s internal and outside environment. It assists the mangers make conclusions on the prospect path of the company. Scanning should establish the risks and opportunities prevalent in the environment. In strategy invention, an institution should take advantage of the opportunities and reduce the risks. A risk of an institution can be an opportunity for the other. Internal breakdown of the environment is the initial step of environmental scanning. Institutions must observe the internal institutional environment, which constitutes worker association with different workers, worker association with management, manager association with different managers, and management association with shareholders, availability of natural resources, brand sensitivity, institutional culture, major personnel, operational capacity, among many more. In addition, debates, interviews, and explorations can be applied to evaluate the internal environment. Breakdown of internal environment assists in establishing powers and weaknesses of an institution (Cross & Miller, 2009). An enterprise becomes further competitive, and there exist sudden reforms in the external environment, data from the outside environment brings vital factors to the efficiency of long-term arrangements. Since the environment is changing, it becomes important to establish the competitor’s steps and deeds. Institutions have as well to update the key competencies and interior environment as per outside environment. Environmental factors are infinite, thus institution must be lively and vigilan t to admit and regulate to the environmental reforms. The external factors will very much influence the decision-making and the plant operations than the internal operations. This is because they mainly contribute to the existence and progression of the organization. If the competition in the market is stiff for the business, then there will be no other option other than to close. The level of advancement in the business, market tastes and preferences, competition; the external environment, and so forth determines the viability of an enterprise. They lead the managers in making decisions. Low technology level in a computer business will mean production of outdated items thus the business might close; if the products produced lack customer tastes and preferences, they will get damaged and depreciate in the store (Agtarap-San, 2007). The company consisting of 100 workers and producing 6,000 computers per month, this means each worker per day produces: 6000/20= 300 computers are produc ed per day Each worker= 300/100= 3 computers per day. The daily wage per worker is $70, thus the total salary for the employees= $70x100= $7,000 per day. The total salary per month is $7,000x20= $140,000 Total sales = 6,000x $32= $192,000 Total production cost= $140,000+ $2,000= $142, 000+ X (fixed cost) X (Fixed costs) = $192,000- $142,000= $50,000+y (to make the production cost exceed the revenue) The business at this point is making losses. Total marginal cost= $30x1= $30 In the above situation,

Religion and Food Essay Example | Topics and Well Written Essays - 250 words

Religion and Food - Essay Example 382). Good examples are New York Jews who consume Chinese food, though according to Judaism, â€Å"Chinese food is un-kosher, and therefore, non-Jewish† (Tuchman and Levine, p. 385). In this way, one cultural tradition oppresses another. Another way, when some cultural traditions historically make a so solid connection, that one is inconceivable from another. Such kind of connection has African Americans and European Americans within American nation. According to Doris Witt, a history of these relationships can be studied within food. â€Å"Food is simply central issue for African Americans†, and Africans were constantly associated with food (especially, women) because of a racial question (Witt, p. 8). Another undeniable thing is a modern world wide, not only peculiar for America. It’s a general desacralization of food. Consumption of different cuisines seems okay exactly because of this tendency: when eating we no longer associate food with something spiritual. Singer describes Krishna’s eating tradition and particularly, prasadam when food is firstly proposed to a godhood and then eaten with blessing (p. 197). However, the most visual example is desacralization of food in Christian tradition. For example, nowadays not many of us keep up fasting and feasting, yet it’s â€Å"at the very heart of Christian tradition† (Bynum, p. 2). Could it be, that while losing each individual cultural identity among variety of different others we instead form something global and common? When having same issues and values, will there be more understanding? Can food reconcile the world? Singer, A. E. â€Å"Conversion Through Foodways Enculturation: The Meaning of Eating in an American Hindu Sect† in Brown, L. K. and Mussell, K. (Eds.) Ethnic and Regional Foodways in the United Stated: The Performance of Group Identity. Univ. of Tennessee Press,

Reflective Skills Essay

Reflective Skills Essay Reflective Skills Essay Do people develop professional skills only at their workplace? I would be writing about the skills and knowledge I have gained in the last 10 15 years. You dont have to work in an organization to gain skills and knowledge. Even while at home you can learn something that might help you at your workplace. Sometimes people dont realize that they have developed skills that can be used effectively in their workplace. In this essay I am going explain the skills and knowledge I have developed through work, education and other activities how this could help me in a workplace. First Im going to talk about the skills I have developed from my hobbies and day to day activities. Its actually surprising to know how much you can learn while having fun. After that Im going to talk about the skills I am developing academically at present. Playing cricket is one of my biggest hobbies and as a cricketer I am a wicket keeper. Being a wicket keeper, my role isnt just to collect missed deliveries and score runs but is also to motivate and inspire the team every minute so that my team members dont get sluggish in their respective roles and perform towards success. Once familiarized with the team I can act as a good motivator. This skill can not only help me to motivate other employees in my workplace but it also gives me the ability to work with little or no supervision as I can motivate myself to work towards achieving my goal. In todays workplace, team leaders have to encourage and motivate their teams in order to perform well. A strong motivator can act as the backbone of the team. This skill is one of the essentials required to be a good leader in any kind of workplace. Employers are also looking out for people with creative minds. By nature I am a very creative person. I look at things in a very different prospective. Usually I would take an original idea and expand upon it using my creativity, which can also sometimes lead to something else completely new. It has to do with thinking beyond the obvious. This is the secret to how the minds of creative people work. For instance, with music, the first type of genre was baroque music played during the 1600s and from that evolved a lot different genres. In todays date we have more than 400 music genres. This was possible only because of some creative minds who thought of doing things differently. Employers want their employees to have the ability to solve problems using their creativity and reasoning skills. An innovative problem solver can take an organization, irrespective from which industry, to the next level. One of my other favorite hobbies is travelling and I would often find myself in a situation of convincing some friends to come along. Usually I would succeed 9 out of 10 times, as they say I always manage to get things my way. This can also be called the art of diplomacy. Now having employees with the ability to persuade people can be very useful for an organization as they can face situations in which they might have to persuade a client or a trade union to reach an agreement. This skill can also be related to the sales ability of an employee. Travelling has also shown me that I can be a responsible person as I would make all the plans in detail, do the math for the expenses to be occurred, make sure every one is having a good trip and everything else is under control. One of the basic yet most important skills is to communicate effectively with other people. Everyone has been naturally practicing this skill since they were able to speak, listen or write, yet communication gap between the employers and employees still seems to be one of the major concerns in many organizations. In order to have a productive workplace, they should always be effective communication between the employee and employer. Successful communication is critical in business. I have developed good communication skills over the time. I can easily converse and make the other person understand and communicate with me either verbally or written. Along with this my listening skills are good as I listen to the other person patiently and then engage in communication with what that other person was speaking about. I can improve upon this skill by practicing more. A few other basic skills that I have acquired are computing and numeracy. Schools in India never allowed the use of calculators. I always wondered why we couldnt use calculators while schools across the world were allowed, but now when I look back, I realize why. Doing basic calculations mentally, without the use of a calculator has helped me sharpen my numeracy skill. Each day, people use simple math skills in their jobs and personal live in order to complete projects and other job duties. A recent large scale survey in the UK showed that people who have better literacy and numeracy skills tend to have better wages and come to work more often. One way of improving this skill is by avoiding the calculator when whenever a need of calculation arises. My interest in IT has enabled me to carry out all the basic computing tasks at ease. I always had an interest for it and I utilized everything taught at school like Web designing, HTML, QBASIC, SQL and a lot more. Almost every job now requires some basic understanding of computer hardware and software, especially word processing, spreadsheets, and email. Lack of IT knowledge can affect the performance and future prospects of an employee. While I did my schooling in India, our knowledge gained was always tested in the unseen exam format. After joining university I was exposed to new tasks like conducting presentations and writing report. When I was first assigned to conduct a presentation I was a bit nervous as I had never done this before in front of people I dint know. Later I was advised to practice in front of a mirror and it did work. My second presentation went better than the first. Being able to conduct a presentation with confidence is a very important skill to develop especially in the field of HR. One effective way by which I can improve upon this skill is by preparing my self well in advance so that I dont get nervous and referring to books and articles relating to improving presentation skills Another skill I developed while conducting presentations and writing reports in university is Teamwork. Working in teams is probably one of the most vital skills required to succeed in a workplace, especially with regard to how you communicate with the people you work with. 9 out of 10 jobs require you to work with teams. Working in teams with a diverse group of people has helped me understand how to communicate with my different co-workers and understand their views when solving a problem. Teamwork has a lot of benefits to offer, one of it being it helps to generate a lot of different ideas which leads to a creative solution and it definitely speeds up the process. Having more projects involving teamwork will surely prepare me once I start working at a professional level where my skill would be tested. Since Ive started an independent life after shifting to the UK I learnt how to be organized. Being organized has a lot of benefits attached to it. It has proven to be both cost and time effective. It also helps to boost confidence and give more energy to work. Employers would love to have all their employees being organized in their work.

Female Protagonists Essay -- essays research papers

The desire for freedom is a similar aspect of the female protagonists Louise Mallard, Mathilde Loisel, and Emily Grierson.In Kate Chopin's, "The Story of an Hour," Guy DE Maupassant's, "The Necklace," and William Faulkner's, "A Rose for Emily," the female protagonist's have a desire for freedom. The stories are about three women living in patriarchal societies. Each character longs for freedom in a different way, but because of the men in their lives they are unable to make their own life decisions.In "The Story of an Hour," Louise Mallard is a repressed married woman that has a heart condition. The reaction to her husbands presumed death is a sign that she is unhappy. After hearing the tragic news she goes up stairs to her room and looks out an open window and notices "new spring life", "the delicious breath of rain", and "countless sparrows twittering in the eaves." As she looks out the window among the storm cl ouds, she stares at patches of blue sky. "It was not a glance of reflection, but rather indicated a suspension of intelligent thought." Louise is not grieving over her dead husband or having negative thoughts about her future. She realizes that she will have freedom through her husbands death and whispers over and over, "free, free free!" Her unhappiness is not with her husband, it is with her ranking in society because she is a married woman. Becoming a widow is the only cha...

The Co-Operative Bank IMC

Executive Summary The Co-operative Bank Is New Sealant's only bank that Is owned by its customers. Formerly simply a Building Society, the bank Is now looking to grow its customer base as a fully registered bank through a variety of avenues Including appealing to the tertiary student market. This report focuses on the Integrated marketing communications needed for accurately targeting the tertiary market. Firstly, It outlines a situation analysis including a PEST analysis, a competitor analysis, and the target market and the positioning of the Co-operative Bank with regards to its competitors.The communication strategy looks closely into the banks current communications offerings. This analysis focuses on how the companies message combines with its with the imagery used in its advertising. The media strategy outlines how the company has used awareness, universal and emotion strategies in its communications to target the tertiary market. Objectives are then outlined to provide scope f or the banks future MIMIC activities. Finally, the report provides recommendations (Including personal selling, promotion and public relations) and improvements to help the bank reach Its objectives In the next 12 months.As technology is always changing it is important that banks are continuing to update and make changes to their digital platforms to continue to be competitive in the market. 1. 2. 4 Environment -Environmental factors do not have a massive impact over the Co-operative bank forever climate change have some effect on the success of New Zealand businesses abilities to save and service loans. Particularly as New Zealand is an agricultural based society and climate change disrupts farming processes. 2 Competitor Analysis In the tertiary banking sector there are 5 main players that the Bank must compete with.Each has their own drawer however the reality is the base package each bank offers is very similar and in terms of costs, the banks offer students free or relatively f ree banking – See Appendix 1. On top of this each bank differentiates itself by offering extra services that are enticing to the student lifestyle. 2. 1 ASP ASP, as well as a relatively free base package, offers students free fries at McDonald's every time they use their card. This â€Å"gimmick† is attractive to students as it means offer students a large overdraft and a txt when funds are running low. 2. ANZA Ann.'s tertiary package is perhaps the least â€Å"gimmicky' of the big banks. They offer accessible branches and Tam's on campus as they are aware a student is often time poor. 2. 3 BENZ Ban's Younger is known to be extremely innovative and in tune with a tertiary audience's preference for good, simple web design. Their point of difference is an industry leading web application that makes handling finances, something that student have great difficulty doing, every simple. 2. 4 Westward Wastepaper's Student Pace, historically, has used gimmicks such as a free $ 25 upon sign up and a free pizza to engage the tertiary audience to bank with them.In the long term they also offer a â€Å"save and win† scheme that entices students to bank with them to win money on the money they choose to save. 2. 5 Kickback Kickback has perhaps the most comprehensive banking package. Their extra services include software to help manage your money, no commission currency conversion, free use of ANZA Tams on campus and free txt banking. This shows they are very much in tune with the requirements of being a student in New Zealand which supports Kickbacks main draw card of the bank being a New Zealand owned bank. 2. Co-operative Bank The Co-operative Banks student package is by contrast the least comprehensive. They offer a top interest rate of 5% however their main drawer, even for students, is still the fact that they are not Just New Zealand owned like Kickback but owned by the New Slanderer that bank with them. Growth and Maturity of the Industry New Zea land banks have enjoyed strong growth in lending since the 2008 global downturn. Profits however, are down due to â€Å"increasing regulatory pressures and strong competition in the lending market† (KEMP, 2013). Operational Revenue and Profitability At the end of 2013 financial year, the bank recorded profits before rebate at $mm (The Co-operative Bank, 2013). $1 m of this was distributed to customers. As at 31st December 2013 operating revenue reached $4. Mm (The Co-operative Bank, 2013). 5 Strategic Goals The Co-operative Bank has an overall strategic focus on â€Å"achieving long-term refillable growth, based on co-operative principles (The Co-operative Bank, 2013). 6 Target Marketing The Co-operative Bank targets those in the tertiary segment who are motivated by â€Å"good values†.These students, generally 18-25, will be those who are wary of the other big banks and the values they stand for. They will consist of students who are above the other banks â€Å"gimm icks† and would rather see their money buying some â€Å"goodness† rather than get free fries, for example, from a controversial multinational. They will have a solid â€Å"student† lifestyle with a low income, low outgoings and will nearly not have any dependents. 7 Market Positioning competitors try to outdo each other with clever marketing and competitive rates they are, compared to other industries, barely distinguishable from each other.As shown in Figure 1, the Co-operative Bank occupies a position that is relatively separated from its competitors in terms of perceived cost and on a values based analysis. Figure 1 – Positioning of New Zealand Banks This position clearly demonstrates to their target audience that they are set apart from their competitors as an alternative to banking in system where banks are driven y profits for their (often overseas) investors rather than by the values of and profits for their New Zealand owners/customers.Section 2 8 Communication Strategy Since the banks rebind in 2012 the bank has focused its communications on improving low awareness. It is spearheaded by the message â€Å"driven by your prosperity, not our profit†; this focus will help the bank achieve its goal to double its customers within 5 years (Stopper's, 2014). The key message the bank wants to convey to its target audience is that it is a values-driven bank that plays fair in a banking landscape that is thought of as the opposite.They use a brand image strategy to convey that although they are able to take calculated risks for the benefit of their customer-owners, they want their audience to know they want their activities to be transparent and â€Å"above the line†. The main symbol used by the bank is the infinity sign that consists of the 2 g's in Co-operative Bank, known as the â€Å"prosperity loop†- See figure 2. The loop is conveniently extracted from the banks name and symbolizes its goal of creating prosp erity, not profit, between the bank and its customer-owners with the benefits flowing between the two entities.This symbol associates potential customers with the brand and its objectives of â€Å"being about mutual benefit and true sustainability. (The Co-operative Bank, 2014, p. 2) Figure 2- The Prosperity Loop The loop is replicated though all forms of media advertising further insisting to its customers an ongoing sense of mutuality and support. In print media, the loop headline type treatment overlays both the heads of customers or their children and links them to the banks message, connecting a potential customer's emotion to the advertisement.The loop could so be seen to symbolism a thought bubble, further personifying the banks message. See figure 3 Figure 3- Print Advertisement This advertisement takes queues from thought leadership marketing as it shows a young, seemingly wealthy man thinking positively about the banks differentiation strategy. As this man represents a li festyle students aspire to participate in and the target market can now link him to the Co-operative bank. In theory, students will be more likely to think positively about, and possibly Join the bank.This links back to the banks goal of doubling its customer base in five years and helps the bank on their way to achieve it. Another brand association used is the companies color palette. The palette is distinctively fresh and focuses on a bright green color – see figure 4. This associates the brand with being fresh and distinctive as well as with growth. Natural context. This is important to the brands image as it reflects on New Slanderer emotions as a â€Å"clean, green† nation and may help the target market to associate with the bank as an extension of their patriotism.Also the mix of the color green as a symbol of natural growth and money is a reflection of the banks views on sustainable banking. Further, it associates this idea to the Co-operative Banks brand ND rei nforces to tertiary students that their principles will bring â€Å"growth† to their â€Å"money' in a sustainable way. This is particularly relevant to the target market who currently have low incomes but potential to growth their worth in the next few years. For them it means the bank is on their side and wants to work with them to grow their money in a sustainable way.Figure 4- Color Palette 9 Media Strategy and Appropriation The company, carrying out its awareness strategy for growth, used a broad mix of media mediums including a focus on print but also consisting of a television spot, audio advertising, and limited social media (Backbone, Linked in and Youth) to target a wide range of possible customers (Stopper's, 2014). The campaign is centered on presenting the banks differentiation from other banks as a New Zealand owned bank and the fact it is 100% owned by its customers.Although there was no media directly targeting tertiary students, the Co-operative Banks mix of mediums will have some effect on this target market. Using a universal strategy, as in this case, the bank reaches a large amount of potential customers. It also provides the bank with economies of scale. As a small bank, although not ideal, this strategy is relatively appropriate as, there is limited budget for large scale advertising. The bank has opted to pull resources together rather than loose budget to smaller and perhaps less successful strategies.This is at the cost of targeting specific demographics, such as the tertiary target market, with media strategies tailored to their particular motivations but allows the bank to target all New Slanderer who feel strongly about banking with a New Zealand bank that shares profits with its customers. The content of the advertising draws on emotional strategy and uses a lot of patriotic imagery ouch as beach scenes, trout fishing, and office and cafe culture.These are scenes of New Zealand culture that rouse patriotism in most New Sla nderer and this helps the bank not only reach people who will be interested in how the bank functions due to their patriotism but inform others of the benefits of Joining the bank. This is appropriate for the bank as it is harnessing current events (such as the class action against fees and the 2008 global downturn that have caused a cultural shift in New Zealand society in that people are more skeptical of banks) and building on the emotions they feel .It is therefore prudent for the bank to target the majority of society as the majority of society will be motivated by this emotion to Join the bank. 10 Objectives 1. Increase top-of-mind awareness level of the Co-operative bank within the tertiary market by 50% within the next 12 months 2. Increase knowledge within the tertiary market about the benefit of â€Å"owning† the bank they are banking with by 50% within the Bank within the next 12 months. 1 Improvements The weakness of the Banks current MIMIC plan lies in the fact t hat it has not tailored the plan to target specific groups such as the tertiary market. This suggests that the relationship between The Co-operative Bank and its tertiary customers is not as connected as it could be. To improve this, the bank does not necessarily have to change its message because as outlined prior, the patriotic and anti-status quo message used by its current offering will appeal to this market and also make the most of the banks industry-relative limited budget.The bank instead should work on making these messages more accessible to the tertiary market in order to improve the communication lines of the banks already strong message. Relationship Reach Include tertiary market specific imagery in print advertising There is a lack of tertiary specific imagery used by creative in the print media. There are a variety of children and young professionals and although some students may see these people as aspirations, they may also feel excluded and therefore disconnected from the banks message as the images are unrepeatable to them at their current age.Create an active twitter account that backs up the banks brand image but also feels like it is maintained by a tertiary student. It will post breaking banking news and intelligently debate key players in the banking industry. Create a presence on campus by locating brochures at campus student finance offices Make brochures available that provides step by step financial planning for students that is branded with Co-operative bank. The brochures will also provide information about the Co- operatives services.The content will be so effective that campus financial planners will recommend them to students. This will increase student's knowledge about the bank. Change billboards near tertiary institutions to have very tertiary student age appropriate creative. Add a scene to the television spot that is directly relatable to by majority of tertiary students. The advert currently has scenes that will appeal t o only a select part of the target market I. E office employees and trout fishers.Adding a tertiary related scene with strong tertiary markers will strengthen the banks relationship with students as they will feel included in their advertising. Promote banks message at campus fairs. Sponsor tertiary events 12 Promotional Mix Recommendations 12. 1 Public Relations and its community based values. Tertiary students will be selected to spend a day in the life of community organizations with a particular emphasis on organizations that purport the interests of tertiary aged students such as canteen and be followed by a documentary team..The outcome will be a documentary series posted on Community Loop's Youth. These videos will expect to be picked up by local media and be interesting enough for students to want to share on Youth. 12. 2 Personal Selling At campus events, the bank would loan its employees to event to handle the financial aspect of the event and at the same time inform stude nts of the banks offerings- supporting and promoting the banks message that it works within the community in a positive way.For example, at the â€Å"Nun Games†, Co-operative Bank employees in â€Å"community loop† uniform will handle ticket processing at the gate and have the â€Å"community loop† marquee providing shelter for students. Employees will hold conversations with students about the banks offerings and message. Such a presence evokes brand awareness within in the student community and at the same time, shows off the banks tertiary product. 12. 3 Sales Promotion The bank stands out among other banks as it does not offer students â€Å"gimmicky' promotions with its package – See appendix 1 .There is an opportunity here for the Ann. To offer a promotion to students that does not seem as lightweight and also gain attention of the students who are likely to switch to the bank because of its message. The promotion will support the banks community c entered message and feature a system wherein if you sign up you get a free stationary pack (bio-degradable and from sustainable sources) and a child from a low decide school in the local area also gets a pack.The stationary will feature the banks â€Å"Community Loop† logo. 13 Budget 13. 1 Objective-and-Task Method The bank would use an objective and task method to specify the role advertising will lay for the Co-operative brand and, the budget has been set accordingly. This method has been chosen as it allows the bank to focus on the objectives based on the needs of the bank and therefore reinforce the banks strategy rather than the needs of other factors such as what competitors are doing or how much they can afford.

History Of Statistics Essay

Ancient Times (3000 BC – 27 BC) * Pictorial representation and other symbols were used for Statistics back in the days. (To record numbers of people, animals, etc.) * In Babylonia and China, population is already recorded. * Sumerians, record population for taxation purposes. * Egyptians, analyze population and material wealth of the country before building pyramids. * Papyrus – where early scriptures of Statistics were written. * In Biblical times, censuses were done by Moses (1491 BC) followed by David (1017 BC) * In China, during the Zhou Dynasty, censuses were done to evaluate the available people for the army and taxation (1027 to 256 BC) * Ancient Greeks (594 BC) already did censuses * Roman Empire – first one to do expensive data collection. * Servius Tullius, the 6th King of Rome, was given credit for instituting the gathering of population data, who initiated the first census. * King William I, King of England, required the compilation of data completed in 1086 called â€Å"The Domes Day Book† or â€Å"The Book of Winchester† – first book of British statistics 18th Century * Achenwall is the man noted to be the first to introduce the word â€Å"statistics† (1719-1772) * Zimmerman and Sinclair introduced and popularized the name â€Å"statistics† in their books * The method of least squares was first described by Carl Friedrich Gauss around 1794 19th Century * Laplace’s â€Å"Theories Analytique des Probabilities† of 1812 further supported and stabilized the said theory. * The meaning of â€Å"statistics† broadened, then including the discipline concerned with the collection, summary, and analysis of data. * Social scientists used statistical reasoning and probability models to advance the new sciences. * Lambert Adolfe Quetelet applied the theory of probability to anthropological measurements and expanded the same principle to different fields of science. Because of his continued emphasis on the importance of using statistical methods, he is referred to as the â€Å"Father of Modern Statistics†. * Also, he established the Central Commission for Statistics. * Francis Galton (1822-1911) developed the use of percentiles and the correlation method. * Karl Pearson (1857-1936) originated the basic statistical concepts and procedures as standard deviation, the random walk and the chi-squares. * Ronald Aylmer Fisher (1890-1962) contributed in the field of statistics the use of Fisher Test (F-Test), analysis of variance (ANOVA) and covariance in inferential statistics. 20th century * At present, statistics is a reliable means of describing accurately the values of economic, political, social, biological and physical data and serves as tool to analyze such data. Much data can be approximated accurately by certain distributions and the results of probability distributions can be used in analyzing statistical data. Statistics is widely employed in government, business, and the natural and social sciences. Electronic computers have expedited statistical computation, and have allowed statisticians to develop â€Å"computer-intensive† methods.